Policies

Property Photography Submission Standards

Property photographs submitted to The Upgrade Authority must show the property accurately and meet the technical requirements below. Images that do not meet them may be returned for replacement.

1. Image Quality & Resolution

  • All images must have a minimum resolution of 2450px on the longest side.
  • Images must be sharp, well-exposed, and free from noise, artefacts, or excessive post-processing.
  • Each image file must be under 1MB while maintaining high resolution and clarity.

2. Dynamic Range & Exposure

  • Exposure must retain usable detail in both the interior and exterior parts of the image.
  • There should be no blown-out highlights (overexposed windows, reflective surfaces, or light sources).
  • Shadows must retain detail without excessive darkness or loss of texture.

3. Colour Accuracy & Lighting

  • Colours must be true to life, consistent, and evenly balanced.
  • No colour casts, oversaturation or unnatural hues. Whites should be white and neutral tones should remain neutral.
  • Artificial lighting should not distort the natural color of the space.
  • No colour spill from external light sources or incorrect white balance settings.

4. Composition & Framing

  • Images must be straight and clearly composed. Horizons and verticals must be level.
  • Wide-angle shots must be used appropriately to showcase space without distortion or fisheye effects.
  • No distracting elements, clutter, or personal belongings in the frame.

5. Editing & Post-Processing

  • Editing should be natural and professional, enhancing but not misleading the property’s appearance.
  • No excessive HDR, over-sharpening, or artificial-looking enhancements.
  • Sky replacements and window pull techniques must be realistic and not alter the integrity of the scene.

6. File Format & Naming

  • All images must be submitted in JPEG format.
  • File size should be optimised to be under 1MB per image without compromising resolution or clarity.
  • Use the filename format Property_Name_Room_Number.jpg.

7. Mandatory Shots & Variety

Each property listing must include the following images:

  • Exterior: Front façade, entrance, outdoor areas, garden (if applicable).
  • Living Spaces: Well-lit, spacious shots of lounge and communal areas.
  • Kitchen: Clear, high-quality images showcasing appliances and layout.
  • Bedrooms: Multiple angles, showing space and decor.
  • Bathrooms: Clean, clutter-free, and well-lit shots.
  • Details and features: Controls, accessibility features, distinctive design elements and included amenities.

8. Rejection Policy

The Upgrade Authority may return photographs that do not meet these standards. Common reasons include:

  • Low resolution or excessive compression artefacts.
  • Overexposed or underexposed areas.
  • Poor colour accuracy, colour casts, or unnatural editing.
  • Unlevelled composition or distorted perspectives.
  • Cluttered, messy, or unprofessional staging.

Final Note

An image must be corrected or replaced before it is used on a property listing if it does not meet these requirements.

Send questions or a sample set through the contact page before submitting the full set.

Last updated: 27 August 2026.